Frontiers of Electronic Commerce [Kalakota] on Whinston is the cullen chair professor ofinformation systems, computer science and economics. Frontiers of Electronic Commerce. Ravi Kalakota, University of Rochester. Andrew B. Whinston, University of Texas, Austin. © |Addison-Wesley. Frontiers of electronic commerce / Ravi Kalakota, Andrew B. Whinston Kalakota, Ravi. View online The Network Infrastructure for Electronic Commerce; 3.
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Eletronic You Will Learn We go beyond merely describing the latest technology; we examine in detail the underlying concepts and show how the pieces fit together in business applications. We are indebted to Susan Kutor who reviewed the manuscript and made innumerable corrections in structure, grammar, and style.
This book is a must have for your e-commerce library. The typical reader is assumed to have a background in technology that corresponds to the audience that reads the technology sections in popular newspapers such as the New York Times, Wall Street Journal, or Investor’s Business Daily or weekly magazines such as Business Week, Time, or Newsweek.
The companion book is also excellent.
Frontiers of Electronic Commerce – Ravi Kalakota – Google Books
Clearly, companies and consumers are discovering that global networking and other technological innovations are powerful assets if used as competitive weapons in their day-to-day activities. Frontiers of Electronic Commerce.
If You’re an Educator Additional order info. Michael Darmody mdarmody frontjers. From the Inside Flap Every individual or company that wants to make money and become the next Microsoft needs to understand the market potential, business implications, and technological foundations of electronic commerce. No eBook available Amazon. About the Author s.
How does it affect my organization’s way of doing business? If you’re interested in creating a cost-saving package for your students, contact your Pearson rep.
Recently, the CEO of a very large retail organization in Hong Kong asked us, “What is this electronic commerce everybody is talking about? ComiXology Thousands of Digital Comics. We also hope to reach engineers and other technology-oriented individuals, as many of the issues and problems raised are directly related to the design of software for business applications. I read it when it hit the bookshelf and recently used it for research.
The style has been tailored to bring out the key points and reach those who feel intimidated by the jargon found in the current literature. The Internet, from its genesis in the s to its rapidly changing configuration today, is then surveyed Chapter 3before we walk the potential implementor or kalqkota through the existing options for commercial Internet access Chapter 4. We begin with the architectural framework kalaota electronic commerce and focus on the World Wide Web as a technology infrastructure Chapter 6.
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Get to Know Us. Describing the past is relatively easy. The business scenarios and mini case studies are good. Learn more about Amazon Prime. Amazon Advertising Find, attract, and engage customers. Write a customer review. This book fo definitely one for students who want a comprehensive view of the subject. Whinston, University of Texas, Austin. Would you like to tell us about a lower price?
Frontiers of Electronic Commerce
It explains the emerging technology and network infra-structure, and emphasizes the business applications and mercantile strategies, challenges and opportunities of electroinc business on the information superhighway.
AmazonGlobal Ship Orders Internationally. Chapters 1 through 5 discuss the network infrastructure. Contents Welcome to Electronic Commerce l.
There is an increasing demand for efficient collection, dissemination and processing of information due to various economic and market forces. This book covers a lot of ground and caters to diverse individual interests: Top Reviews Most recent Top Reviews. Chapters 6 through 15 are a wide-ranging discussion of the business applications of the Information Superhighway and the Technologies, rules, and regulations involved in designing electronic commerce applications.
Simon graduate school ofbusiness administration at the university of rochester at new york.
Inter-organizational electronic commerce Chapter 9 whose implementation is based on the commercd, protocols, and standards related to electronic data interchange EDI Chapter Shopbop Designer Fashion Brands.
A number of chapters are of more general interest, and some portions of the book necessarily get technical. This book is a must have for your e-commerce library.
One caution, some technical material is outdated. There was a problem filtering reviews right now. Amazon Restaurants Food delivery from local restaurants.